Hi, I'm
Val Geisler

I help companies understand their customers
and build the systems to act on it.

Currently VP of Partner Programs at Digioh. 12+ years in lifecycle marketing, retention, and GTM strategy.

Val Geisler

About

I've spent 12 years helping brands understand their customers and actually act on it.

I've done it as a consultant at Fix My Churn, as a Customer Evangelist at Klaviyo, as Head of Retention at ByHeart, and now as VP of Partner Programs at Digioh, where I built the agency ecosystem from scratch.

The work I keep gravitating toward is 0 to 1: take the customer insight that everyone says they want but nobody's organized around, and build the strategy and systems to act on it. Programs that didn't exist before. Playbooks that hold up when you're not in the room.

On LinkedIn I write about lifecycle marketing, GTM strategy, and the harder question of how companies actually use what they know about their customers.

Career
  • Digioh
    VP, Partner Programs
    Building the agency partner ecosystem for an identity-first ecommerce personalization platform.
  • Digioh
    VP, Customer & Lifecycle Marketing
    Led retention and lifecycle strategy, bridging product and customer experience.
  • ByHeart
    Head of Retention
    Led retention from the brand side — the other side of the table from consulting.
  • Klaviyo
    Customer Evangelist
    Worked with ecommerce brands and the partner ecosystem on retention and lifecycle strategy.
  • Fix My Churn
    Founder & Lead Strategist
    Email and retention consultancy for SaaS and ecommerce brands. Built from scratch; worked with brands including Stripe, Litmus, Trello, and InVision.

Geometric Career

My career doesn't have a straight line. It has a shape.

Theatre production taught me how to manage chaos and hit a hard deadline. Special events taught me how to read a room. Retail taught me what customers actually do when no one's watching. Sales taught me how to ask for what I want. Customer success taught me that retention starts before the sale. Entrepreneurship taught me how to build from nothing. Ecommerce taught me how scale changes everything. Software taught me to think in systems.

None of that was planned. All of it was useful.

I call this a geometric career — not a ladder, not a lattice, but a shape that only makes sense when you step back and look at the whole thing. The breadth is the point.

Theatre Production Special Events Retail Sales Marketing Customer Success Entrepreneurship Intrapreneurship Ecommerce Software

Speaking & Press